UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                    FORM 8-K
                                 CURRENT REPORT


                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934


       Date of report (Date of earliest event reported): April 23, 2004


                            O'REILLY AUTOMOTIVE, INC.


             (Exact Name of Registrant as Specified in Its Charter)


         Missouri                                      44-0618012
--------------------------------------------------------------------------------
(State or Other Jurisdiction                  (IRS Employer Identification No.)
     of Incorporation)

                                233 S. Patterson
                           Springfield, Missouri 65802
--------------------------------------------------------------------------------
               (Address of Principal Executive Offices)(Zip Code)


                                  417-862-6708
--------------------------------------------------------------------------------
              (Registrant's Telephone Number, Including Area Code)


                                (Not Applicable)
--------------------------------------------------------------------------------
         (Former name or former address, if changed since last report.)


ITEM 9. REGULATION FD DISCLOSURE

     The press  release is attached  hereto as Exhibit 99.1 and is  incorporated
herein by reference.


                                    SIGNATURE

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

Date:  April 27, 2004
                                     O'REILLY AUTOMOTIVE, INC.

                                     By:/s/ James R. Batten
                                     -------------------------------------------
                                     James R. Batten
                                     Executive Vice President of Finance
                                      Chief Financial Officer and Treasurer
                                      (principal financial officer)



                                  EXHIBIT INDEX

Exhibit
Number         Description
------         -----------------------------------------------------------------

 99.1          Press Release dated April 23, 2004




                   O'REILLY AUTOMOTIVE, INC. AND SUBSIDIARIES
                                  Exhibit 99.1



FOR IMMEDIATE RELEASE

For further information contact:                               David O'Reilly
                                                               James R. Batten
                                                               (417) 862-3333
________________________________________________________________________________

                  O'REILLY AUTOMOTIVE INC. TO PRESENT AT LEHMAN
                     BROTHERS SEVENTH ANNUAL RETAIL SEMINAR
________________________________________________________________________________

Springfield,  MO, April 23, 2004 -- O'Reilly  Automotive,  Inc. (the  "Company")
(Nasdaq:  ORLY),  plans to make a  presentation  at the Lehman  Brothers  Retail
Seventh Annual Seminar in New York,  New York, on Monday,  April 26, 2004,  from
8:45 a.m. to 9:20 a.m. eastern time.

The   presentation   will  be  broadcast  live  on  the  Company's   website  at
www.oreillyauto.com,  by clicking on "News" and then the "Lehman  Brothers" link
at the top of the page. A webcast replay of this  presentation will be available
to interested parties through May 26, 2004.

The  slides to be used in this  presentation  will also be  available  April 26,
2004, through the Company's website at www.oreillyauto.com by clicking on "News"
then   "Financial   Reports"  and  finally   "Lehman   Brothers  Retail  Seminar
Presentation."

O'Reilly  Automotive,  Inc.  is  one  of  the  largest  specialty  retailers  of
automotive aftermarket parts, tools, supplies,  equipment and accessories in the
United  States,  serving  both the  do-it-yourself  and  professional  installer
markets.  Founded in 1957 by the O'Reilly  family,  the Company  operated  1,109
stores  within the states of  Alabama,  Arkansas,  Florida,  Georgia,  Illinois,
Indiana, Iowa, Kansas, Kentucky,  Louisiana,  Mississippi,  Missouri,  Nebraska,
North Carolina, Oklahoma, Tennessee, Texas and Virginia as of December 31, 2003.

The  Company  claims  the  protection  of the  safe-harbor  for  forward-looking
statements  contained in the Private  Securities  Litigation Reform Act of 1995.
The Company  intends  these  forward-looking  statements to speak only as of the
time of the  presentation  and does not  undertake to update or revise them,  as
more  information  becomes  available.  These  statements  discuss,  among other
things,  expected growth,  store  development and expansion  strategy,  business
strategies,  future  revenues  and  future  performance.  These  forward-looking
statements are based on estimates,  projections, beliefs and assumptions and are
not  guarantees of future  events and results.  Such  statements  are subject to
risks,   uncertainties   and  assumptions,   including,   but  not  limited  to,
competition,  product demand, the market for auto parts, the economy in general,
inflation, consumer debt levels, governmental approvals, our ability to hire and
retain  qualified  employees,  risks associated with the integration of acquired
businesses,  weather,  terrorist  activities,  war and the threat of war. Actual
results  may  materially  differ from  anticipated  results  described  in these
forward-looking  statements.  Please refer to the Risk  Factors  sections of the
Company's Form 10-K for the year ended December 31, 2003, for more details.