Definitive Additional Materials

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

(Amendment No. )

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  Preliminary Proxy Statement

 

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  Definitive Proxy Statement

 

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  Definitive Additional Materials

 

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  Soliciting Material under §240.14a-12

Apple Inc.

 

 

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Apple Inc.

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IMPORTANT ANNUAL MEETING INFORMATION

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Apple Inc. Shareholder Meeting Notice & Admission Ticket 1234 5678 9012 345

Important Notice Regarding the Availability of Proxy Materials for the Apple Inc. Shareholder Meeting to be Held on February 27, 2013

The proxy materials for Apple Inc.’s annual meeting are available on the Internet or by mail. Follow the instructions below to view the materials and vote online or request a copy. The items to be voted on and location of the annual meeting are on the reverse side. Your vote is important!

This communication presents only an overview of the more complete proxy materials that are available to you on the Internet or by mail. We encourage you to access and review all of the important information contained in the proxy materials before voting. The proxy statement and Form 10-K are available at:

www.investorvote.com/AAPL

Easy Online Access — A Convenient Way to View Proxy Materials and Vote

When you go online to view materials, you can also vote your shares.

Step 1: Go to www.investorvote.com/AAPL.

Step 2: Click the View button(s) to access the proxy materials.

Step 3: Return to the investorvote.com window and follow the instructions on the screen to log in.

Step 4: Make your selection as instructed on each screen to select delivery preferences and vote.

When you go online, you can also help the environment by consenting to receive electronic delivery of future materials.

Obtaining a Copy of the Proxy Materials – If you want to receive a paper or e-mail copy of these documents, you must request one. There is no charge to you for requesting a copy. Please make your request for a copy as instructed on the reverse side on or before February 13, 2013 to facilitate timely delivery.

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Apple Inc. Shareholder Meeting Notice & Admission Ticket

The Apple Inc. 2013 Annual Meeting of Shareholders will be held on February 27, 2013 at 1 Infinite Loop, Building 4, Cupertino, California 95014, at 9:00 a.m. Pacific Standard Time. Upon arrival, please present this admission ticket and photo identification at the registration desk.

Proposals to be voted on at the meeting are listed below along with the Board of Directors’ recommendations.

The Board of Directors recommends that you vote FOR the following proposals:

1. Election of Directors: William Campbell, Timothy Cook, Millard Drexler, Al Gore, Robert Iger, Andrea Jung, Arthur Levinson, and Ronald Sugar.

2. Amendment of Apple’s Restated Articles of Incorporation to (i) eliminate certain language relating to the term of office of directors in order to facilitate the adoption of majority voting for the election of directors, (ii) eliminate “blank check” preferred stock, (iii) establish a par value for the Company’s common stock of $0.00001 per share and (iv) make other conforming changes as described in more detail in Apple’s Proxy Statement.

3. Ratification of the appointment of Ernst & Young LLP as the Company’s independent registered public accounting firm for 2013.

4. A non-binding advisory resolution to approve executive compensation.

The Board of Directors recommends that you vote AGAINST the following proposals:

4. A shareholder proposal entitled “Executives to Retain Significant Stock.”

5. A shareholder proposal entitled “Board Committee on Human Rights.”

PLEASE NOTE – YOU CANNOT VOTE BY RETURNING THIS NOTICE. To vote your shares, you must vote online or request a paper copy of the proxy materials to receive a proxy card. If you wish to attend and vote at the meeting, please bring this notice with you.

Directions:

FROM SAN JOSE:

FROM SAN FRANCISCO:

Take 280 northbound.

Take 280 southbound.

Take the De Anza Blvd. exit.

Take the De Anza Blvd. exit.

Make a left onto De Anza Blvd. (at signal).

Make a right onto De Anza Blvd. (at signal).

Make a left onto Mariani Avenue.

Make a left onto Mariani Avenue.

Enter Infinite Loop Parking Lot at the end of Mariani Avenue.

Enter Infinite Loop Parking Lot at the end of Mariani Avenue.

Proceed to Building 4 (to Apple Town Hall).

Proceed to Building 4 (to Apple Town Hall).

Attendance at the 2013 Annual Meeting of Shareholders is limited to shareholders. Admission to the meeting will be on a first-come, first-served basis. Apple Inc. has opted to provide the Annual Report on Form 10-K for the fiscal year ended September 29, 2012 in lieu of producing a glossy annual report.

85N

Mountain View

280N

San Francisco

85

Hollenbeck

Homestead

280

De Anza

Stevens Creek

Stelling

280S

San Jose

Mc Clellan Wolfe

N

85S

Campbell

= APPLE TOWN HALL

Here’s how to order a copy of the proxy materials and select a future delivery preference:

Paper copies: Current and future paper delivery requests can be submitted via the telephone, Internet or email options below.

Email copies: Current and future email delivery requests must be submitted via the Internet or email following the instructions below.

If you request an email copy of current materials, you will receive an email with a link to the materials.

PLEASE NOTE: You must use the number in the shaded bar on the reverse side when requesting a set of proxy materials.

Internet – Go to www.investorvote.com/AAPL. Follow the instructions to log in and order a paper or email copy of the current meeting materials and submit your preference for email or paper delivery of future meeting materials.

Telephone – Call us free of charge at 1-866-641-4276 using a touch-tone phone and follow the instructions to log in and order a paper copy of the materials by mail for the current meeting. You can also submit a preference to receive a paper copy for future meetings.

Email – Send email to investorvote@computershare.com with “Proxy Materials Apple Inc.” in the subject line. Include in the message your full name and address, plus the number located in the shaded bar on the reverse, and order a paper or email copy of the current meeting materials. You can also state your preference for email or paper delivery of future meeting materials.

To facilitate timely delivery, all requests for a paper copy of the proxy materials must be received by February 13, 2013.

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