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Survey Shows More Americans Are Considering Electric Vehicles


SPONSORED CONTENT -- (StatePoint) Americans are increasingly looking to electrify their daily on-road travel, according to a new study.

The study, conducted by Engine’s CARAVAN on behalf of MINI USA, finds that half of all consumers nationwide expect the American automotive market to be mostly electric within 15 years. What’s more, 80% said they would also consider an electric vehicle (EV) as their primary or secondary vehicle. Those behind the survey say this is a clear sign of progress in the adoption of EVs.

“More consumers are shifting their attention to electric vehicles as they become more attainable and compelling to own relative to gas-powered cars,” says Mike Peyton, chief motorer and vice president, MINI of the Americas. “EVs are becoming especially attractive to a new generation -- ’Gen EV’ as we say. These are people who are young, environmentally-minded, and want more attainable, fun-to-drive EV choices.”

Still, range (the distance an EV is able to travel before needing to be charged) remains a concern for many potential owners. Just under half of respondents believe EV range is compatible with their own daily driving patterns. However, the survey revealed that 78% of respondents don’t travel more than 50 miles per day on average. With most of today’s electric cars offering a range over 100 miles, EVs are compatible with the driving patterns of a majority of American drivers.

Americans also see EVs as increasingly attainable. Close to half (47%) of all those surveyed believe they have become more affordable and attainable in the last two years. This is also reflected in the 32% of respondents who claimed they’d consider purchasing an electric car within the next five years.

Younger consumers hold an especially positive attitude toward EVs, with gen Z and millennial consumers indicating they’re more likely to consider purchasing an EV in five years at 39% and 41%, respectively. They’re also twice as likely to believe that electric cars are fun to drive compared to older generations. Regional differences were also clear in the survey results. Those in western states feel more optimistic about electric overtaking gas-powered vehicles in 15 years, and are also more likely to be reading up on EV.

If you do decide to make the shift, look for a model that’s not only fun to drive, but offers some return on your investment, such as the award-winning MINI Cooper SE, which features a low center of gravity, powerful electric powertrain, dynamic handling and 114-mile range. Taking into account the suggested retail price of $29,900, federal EV credits of $7,500 and additional state incentives, the cost can be as low $20,000. Owners may also realize additional savings of up to $1,200 over the course of a year based on driving habits and U.S. national average energy costs.

Whether you’re ready to drive an electric vehicle off the lot today or you’re still researching the decision, one thing is clear, EV is making waves on American roadways thanks to innovations that have made them more affordable and fun to drive.

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