SALT LAKE CITY, UT - Sep 1, 2025 - Innate Midwifery, a licensed maternity care provider based in Salt Lake City, has formally introduced a referral-based discount program intended to broaden access to midwifery services throughout the Salt Lake Valley. The program, now in effect, offers financial incentives to both referring clients and their referrals.
Under the structure of the new program, current or previous patients who refer someone to Innate Midwifery will receive $100 Amazon gift card, with the referred individual receiving a $100 off their maternity care package.* The company stated that the initiative was designed to support increased community engagement and facilitate access to licensed midwifery care.
The company operates within a growing segment of maternal health providers offering non-hospital birth options. This announcement follows broader interest in care models that emphasize continuity through pregnancy, birth, and postpartum recovery.
“This referral effort is a formalization of something already occurring informally through word of mouth,” said Katia L’Ecuyer, CPM, LDEM, who leads the practice. “We’re now aligning our systems to support that community connection more directly.”
Context of Care Delivery
Innate Midwifery provides midwifery services to clients in Salt Lake County, and surrounding areas. Its offerings include prenatal consultations, labor and birth care, and postpartum follow-ups. The company operates in compliance with Utah’s licensing framework for Certified Professional Midwives (CPM) and Licensed Direct-Entry Midwives (LDEM).
The introduction of the referral program reflects a broader trend in healthcare delivery emphasizing patient-directed access pathways and care continuity across multiple stages of maternity. Innate Midwifery noted that the decision to implement the program was part of an internal review of service delivery and client feedback regarding access.
Search Accessibility and Public Interface
In addition to its clinical services, the organization has undertaken technical updates to ensure online search visibility for users looking for terms such as “Utah midwives,” “birth centers in Utah,” or “midwifery and wellness UT county.” The updates, including keyword integration and scheduling tools, were deployed in tandem with the referral program to streamline how prospective clients interact with the service.
Consultations may be scheduled online through the company’s official website.
About Innate Midwifery
Innate Midwifery is a Utah-based maternity care provider offering licensed midwifery services across the Salt Lake Valley. The practice operates within the scope of state licensure to deliver care during pregnancy, birth, and postpartum recovery in non-hospital environments.
*See promotion details for more information.
Media Contact
Company Name: Innate Midwifery
Email: Send Email
Phone: +1 (888) 755-7155
Country: United States
Website: https://www.midwifeutah.com/
